Convoy – C. W. McCall | Top 40 Chart Performance, Story and Song Meaning

Chart Performance: Pop (#1) & Country (#1 for 6 weeks); 1976

Story Behind The Song By Ed Osborne

An early pioneer in music and advertising cross alliances was Bill Fries, who – as part of his job as ad man at Bozell and Jacobs – created C.W. McCall to be featured in ads for the Mertz Bread Company. The first installment in the ad campaign became such a Midwest sensation that its theme song, Old Home Filler-Up An’ Keep On-A-Truckin’ Cafe, was released on vinyl and reached #19 on the country chart in 1974. Fries/McCall placed three more records on the country list, yet, nothing prepared him for the success of Convoy. Fueled by the nationwide fascination with CB radio, which spread from truckers to middle class suburbanites, Convoy sped to the peak of the country and pop lists, selling an amazing six million copies (nothing else in 1976 was even close), and served as the inspiration for a like-titled movie starring Kris Kristofferson and Ali McGraw.

This content and all Song Meaning articles were created and written by Top 40 Contributing Editor Ed Osborne. © 2024 Ed Osborne. All Rights Reserved. In addition to these song meaning articles, Ed has written our “Year in Music 1960s-1990s” articles.

Produced by:

  • Don Sears
  • Chip Davis

Lyrics Written by:

  • Bill Fries
  • Chip Davis